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簡介：字數(shù)英文字數(shù)英文24002400單詞，單詞，37233723字符；中文字符；中文1199311993漢字漢字出處出處BANUBANUCS,S,REDDYREDDYN,N,GONDKARGONDKARRRRMARKETINGMARKETINGAGRICULTURALAGRICULTURALPRODUCTSPRODUCTSTHROUGHTHROUGHICTANICTANACCEPTANCEACCEPTANCESTUDYJSTUDYJINTERNATIONALINTERNATIONALJOURNALJOURNALOFOFRESEARCHRESEARCHININITITANDANDMANAGEMENT,MANAGEMENT,2017,2017,727221272127外文文獻外文文獻MARKETINGAGRICULTURALPRODUCTSTHROUGHICTANACCEPTANCESTUDYABSTRACTTHEPAPERISASTUDYOFTHEIMPACTOFVARIOUSAGRICULTURALSCHEMESINTRODUCEDINTHEKARNATAKASTATEBYTHEGIVERNMENTTOENHANCEBETTERMARKETAVAILABILITYTOFARMERSMARKETINGINTHESTATEOFKARNATAKA–GAURIBIDANURTALUK,CHICKBALLAPURDIST,KARNATAKAISCONSIDEREDINTHISSTUDYTHISGEOGROPHICALREGIONISCHOOSENASITCLOSETOTHEITHUBOFTHECOUNTRY–BANGALOREANDISWELLCONNECTEDBYROADSANDVARIOUSINFORMATIONSOURCESTHEINTRODUCTIONOFICTISTHEMOSTOBVIOUSMEANSTOENHANCETHELIVESOFFARMERSHOWEVERITISTOBESTUDIEDWHYTHEPREVIOUSLYINTRODUCEDMEASURESARENOTSOEFFECTIVEANDTHEREASONSFORFARMERSTOROLLBACKTOOLDERMETHODSOFMARKETINGTHISPAPERMAKESANATTEMPTTOUNDERSTANDTHEVARIOUSREASONSANDTHENUSETHISASABASISTODEVELOPANEWMODELOFICTWHICHWILLBEIMPLEMENTEDANDUSEDFORAMOREEFFECTIVEREFORMTHEDESIGNANDCHANGESINTHEQUESTIONNAIREWEREPROMPTEDBYTHENEEDOFDATATHEREASONSFORPEOPLETOSTOPUSINGASPECIFICSCHEMEGAVEUSTHEINSIGHTOFTHEPROBLEMSFACEDITWASINTERESTINGTONOTETHATSOCIALSTATUSANDTHEECONOMICFACTORSALSOPLAYEDANIMPORTANTROLEINADOPTINGTHEMARKETINGSCHEMESANDMETHODSKEYWORDSAGRICULTURALMARKETING,AWARENESSOFMARKETINGSCHEMES,PROBLEMSOFMARKETING,TARGETSECTIONFORICT,FACTORSEFFECTINGICTTHEPAPERISBASEDONTHESTUDYINGAURIBIDANURTALUK,CHICKBALLAPURDIST,KARNATAKA,INDIAITISOURSERIOUSCONCERNTOPROVIDEAVIABLESOLUTIONTOTHEFARMERSTOSELLTHEPRODUCTSOFHARDEARNEDANDTOILEDAGRICULTURALPRODUCTSTOAGOODPRICEINTHEMARKETWEHAVECOLLECTEDDATATHROUGHASURVEYCONDUCTEDTOUNDERSTANDTHEPROBLEMSFACEDBYTHEMINMARKETINGTHEPRODUCEDAGRICULTURALGOODSANDTHEHARDSHIPSINTHEPROCESSOFMARKETINGTHEAGRICULTURALPRODUCTSPRODUCEDTHETALUKISCHOSENBECAUSEAGRICULTUREISTHEMAINACTIVITYOFTHETALUKANDISCLOSETOTHESILICONCITYOFTHECOUNTRY–BANGALORETHEAREAHASANOVERALLCULTIVATIONAREAOF58,510HECTORSOFLANDOUTOFTHETOTALGEOGRAPHICALAREAOF86,72698HECTORSTHISISACLEARINDICATIONHIGHLIGHTINGTHAT6746OFTHEGEOGRAPHICALAREAISCULTIVATEDANDTHEPONDAREAMARKEDAS6,63717HECTORSENHANCESTHEOVERALLLANDUSEDFORAGRICULTURALACTIVITIESTOMORETHAN72OFTHEGEOGRAPHICALLANDINTHEGAURIBIDANURTALUKEXISTINGMARKETINGSYSTEMTHETALUKISCLOSETOBANGALORE,THECAPITALCITYOFKARNATAKAANDHENCEHASBETTERTRANSPORTFACILITY,TELEPHONECONNECTIVITY,ANDACCESSTOAGRICULTURALUNIVERSITY,FARMER’SCALLCENTERTHROUGHMOBILE,MARKETINGYARDANDOTHERBASICAMENITIESNEEDEDFORMARKETINGTHEAGRICULTURALPRODUCTSSOMEOFTHEPROMINENTMETHODSOFMARKETINGOBSERVEDDURINGTHESURVEYAREASFOLLOWSMARKETINGYARDMARKETINGYARDISAFACILITYPROVIDEDBYTHESTATEGOVERNMENTTOSELLTHEAGRICULTURALPRODUCTSPRODUCEDBYTHEFARMERSTHEGOVERNMENTHASAMINIMUMPRICEFIXEDFORALLTHEITEMSTHISPRICEISFIXEDBASEDONTHEDEMANDANDPRODUCTIONASPERTHESTATISTICSAVAILABLEWITHTHEGOVERNMENTAGENCIES

簡介：字數(shù)英文字數(shù)英文32713271單詞，單詞，1781317813字符；中文字符；中文57385738漢字漢字出處出處ANDERSONANDERSONKKGLOBALISATIONGLOBALISATIONANDANDAGRICULTURALAGRICULTURALTRADEJTRADEJAUSTRALIANAUSTRALIANECONOMICECONOMICHISTORYHISTORYREVIEW,2014,543285306REVIEW,2014,543285306外文文獻外文文獻GLOBALISATIONANDAGRICULTURALTRADEABSTRACTFORMOSTOFTHEPAST10,000YEARS,LONGDISTANCEAGRICULTURALTRADEHASFOCUSEDONCROPSEEDSORCUTTINGS,BREEDINGANIMALS,ANDFARMPRODUCTIONTECHNOLOGIES,BEFORETHEDRAMATICFALLSINTRADECOSTSOVERTHEPASTTWOCENTURIESALLOWEDTHEGRADUALADDITIONOFFARMOUTPUTSINRAWORPROCESSEDFORMTOLONGDISTANCETRADETHATPROCESSWASHELPEDORHINDEREDINVARIOUSPERIODSANDPLACESBYGOVERNMENTS’TRADERELATEDPOLICIESTHISPAPERTRACESTHEIMPACTOFTHOSEDEVELOPMENTSONTERMSOFTRADEDURINGTHEFIRSTGLOBALISATIONWAVETO1913ANDTHENLOOKSBRIEFLYATTHEINTERWARPERIOD,BEFORECONCENTRATINGONTHEPERIODSINCETHE1950SKEYWORDSAGRICULTURALPROTECTION,AGRICULTURALREVOLUTIONS,EXPORTTAXES,GLOBALECONOMYWIDEMODELPROJECTIONS,STRUCTURALTRANSFORMATIONS,TRADECOSTSINTRODUCTIONSINCEGLOBALISATIONHASTODOWITHTHELOWERINGOFCOSTSOFDOINGBUSINESSACROSSSPACE,ONEMANIFESTATIONOFITISANEXPANSIONOFTRADEACROSSNATIONALBORDERSNATURALBARRIERSTOTRADETENDTOFALLFOLLOWINGTECHNOLOGICALADVANCESINTHEPROVISIONOFTRANSPORTANDCOMMUNICATIONSERVICES,WHILEGOVERNMENTALBARRIERSTOINTERNATIONALTRADEARELESSPREDICTABLEANDAREASPRONETORISINGASTOFALLINGTHEPURPOSEOFTHISPAPERISTOPROVIDEAGUIDETOCHANGESINBOTHSETSOFBARRIERSTOINTERNATIONALABOUT8500BCANDPOSSIBLYEARLIERAGRICULTUREISTHUSTHEWORLD’SOLDESTINDUSTRYTHANKSTOITSPRODUCTIVITYGROWTHANDGEOGRAPHICDIFFUSION,THEWORLDHASBEENABLETOGRADUALLYURBANISEANDEVENTUALLYINDUSTRIALISEFORMOSTOFTHEPAST10,000YEARS,LONGDISTANCEAGRICULTURALTRADEHASCONTRIBUTEDTOTHEPROCESSOFGLOBALECONOMICGROWTHANDPOVERTYREDUCTION,BUTBYCONCENTRATINGNOTONTHEBULKYOUTPUTSFROMFARMING–WHOSETRADECOSTSWEREPROHIBITIVE–BUTRATHERONFARMINPUTSMOSTNOTABLEAMONGTHEMARECROPSEEDSORCUTTINGS,BREEDINGANIMALSANDTHEIRASSOCIATEDDISEASESPICKEDUPBYHUMANS,ANDFARMPRODUCTIONTECHNOLOGIESAPARTFROMRICETHOUGHTTOHAVEBEENFIRSTDOMESTICATEDINTHEYANGTZEVALLEYINCHINA,THOSETECHNOLOGIESWERESPREADBEYONDTHEIRPLACEOFORIGIN,WHICHWASMOSTLYINTHEFERTILECRESCENT,PARTLYBYMIGRANTSWHOBECAMECOASTALCOLONISTSINTHEMEDITERRANEANBASINANDTHENTHROUGHADAPTATIONINTHOSECOLONISEDSETTINGSTHENEAREAST/WESTERNASIAWASTHEORIGINOFWHEAT,BARLEYANDWINEGRAPESASWELLASDOMESTICCATTLE,DUCKS,GOATS,HONEYBEES,HORSES,PIGS,ANDSHEEPFROMTHE1500SASIMILARPROCESSOFCOLONISATIONANDAGRICULTURALDEVELOPMENTBEGANINOTHERCONTINENTSMOSTLYITINVOLVEDINPUTANDTECHNOLOGYTRANSFERSFROMEUROPE,BUTTHEREARESOMEPLANTSANDANIMALSWHICHORIGINATEDINTHEAMERICASTHATBECAMEGLOBALLYSIGNIFICANTBEAN,COTTON,MAIZE,MANIOC/CASSAVA,PEANUT,RUBBER,SQUASH,SUNFLOWER,SWEETPOTATO,TOBACCO,TOMATO,WHITEPOTATOTHEREAREALSOACOUPLEFROMAFRICASORGHUMANDMILLET,AFEWFROMASIAMOSTNOTABLYRICEANDBANANAS,ANDONEFROMOCEANIASUGAR,WHICHISTHOUGHTTOHAVEBEENFIRSTDOMESTICATEDINNEWGUINEAAROUND8000BCTHEMIGRATIONOFPEOPLE,PLANTSANDANIMALSWASNOTWITHOUTSOMEHUMANANDECOLOGICALDEVASTATIONINDEEDINSOMELOCATIONSWHOLECOMMUNITIESDIEDFROMDISEASETRANSMISSIONSOMEEXOTICWEEDSBECAMEPESTSTOO,ASDIDINSECTSATTACHEDTOIMPORTEDPLANTSHOWEVER,THOSENEGATIVECONTRIBUTIONSFROMTRADEINDOMESTICATEDPLANTSANDANIMALSANDTHEIRPRODUCTSWEREMINORRELATIVETOTHEENORMOUS

簡介：GLOBALISATIONANDAGRICULTURALTRADEBYKYMANDERSONUNIVERSITYOFADELAIDEANDAUSTRALIANNATIONALUNIVERSITYKYMANDERSONADELAIDEEDUAUFORMOSTOFTHEPAST10,000YEARS,LONGDISTANCEAGRICULTURALTRADEHASFOCUSEDONCROPSEEDSORCUTTINGS,BREEDINGANIMALS,ANDFARMPRODUCTIONTECHNOLOGIES,BEFORETHEDRAMATICFALLSINTRADECOSTSOVERTHEPASTTWOCENTURIESALLOWEDTHEGRADUALADDITIONOFFARMOUTPUTSINRAWORPROCESSEDFORMTOLONGDISTANCETRADETHATPROCESSWASHELPEDORHINDEREDINVARIOUSPERIODSANDPLACESBYGOVERNMENTS’TRADERELATEDPOLICIESTHISPAPERTRACESTHEIMPACTOFTHOSEDEVELOPMENTSONTERMSOFTRADEDURINGTHEFIRSTGLOBALISATIONWAVETO1913ANDTHENLOOKSBRIEFLYATTHEINTERWARPERIOD,BEFORECONCENTRATINGONTHEPERIODSINCETHE1950SJELCATEGORIESF5,F17,F63,O13,Q17,Q18KEYWORDSAGRICULTURALPROTECTION,AGRICULTURALREVOLUTIONS,EXPORTTAXES,GLOBALECONOMYWIDEMODELPROJECTIONS,STRUCTURALTRANSFORMATIONS,TRADECOSTSINTRODUCTIONSINCEGLOBALISATIONHASTODOWITHTHELOWERINGOFCOSTSOFDOINGBUSINESSACROSSSPACE,ONEMANIFESTATIONOFITISANEXPANSIONOFTRADEACROSSNATIONALBORDERSNATURALBARRIERSTOTRADETENDTOFALLFOLLOWINGTECHNOLOGICALADVANCESINTHEPROVISIONOFTRANSPORTANDCOMMUNICATIONSERVICES,WHILEGOVERNMENTALBARRIERSTOINTERNATIONALTRADEARELESSPREDICTABLEANDAREASPRONETORISINGASTOFALLINGTHEPURPOSEOFTHISPAPERISTOPROVIDEAGUIDETOCHANGESINBOTHSETSOFBARRIERSTOINTERNATIONALECONOMICINTEGRATIONINSOFARASTHEYAFFECTTRADEINFARMPRODUCTSREVISIONOFAPAPERPRESENTEDATTHEWORKSHOPONGLOBALIZATIONPAST,PRESENTANDPROSPECTIVE,UNIVERSITYOFADELAIDE,22OCTOBER2013THEAUTHORISGRATEFULFORMODELLINGCOLLABORATIONWITHANNASTRUTT,HELPFULCOMMENTSFROMWORKSHOPPARTICIPANTS,ANDFUNDINGSUPPORTFROMTHEAUSTRALIANRESEARCHCOUNCILANDTHERURALINDUSTRIESRESEARCHANDDEVELOPMENTCORPORATIONVIEWSEXPRESSEDARETHEAUTHOR’SALONEBS_BS_BANNERAUSTRALIANECONOMICHISTORYREVIEW,VOL54,NO3NOVEMBER2014ISSN00048992DOI101111/AEHR12050285?2014ECONOMICHISTORYSOCIETYOFAUSTRALIAANDNEWZEALANDANDWILEYPUBLISHINGASIAPTYLTDEARLYORIGINSOFAGRICULTURETHEMOVEFROMHUNTER/GATHERERTOTHEDOMESTICATIONOFCROPSANDANIMALSFORFOODANDBEVERAGEPRODUCTIONBEGANINTHENEAREASTANDINTHECASEOFRICECHINAABOUT8500BCANDPOSSIBLYEARLIER2AGRICULTUREISTHUSTHEWORLD’SOLDESTINDUSTRYTHANKSTOITSPRODUCTIVITYGROWTHANDGEOGRAPHICDIFFUSION,THEWORLDHASBEENABLETOGRADUALLYURBANISEANDEVENTUALLYINDUSTRIALISEFORMOSTOFTHEPAST10,000YEARS,LONGDISTANCEAGRICULTURALTRADEHASCONTRIBUTEDTOTHEPROCESSOFGLOBALECONOMICGROWTHANDPOVERTYREDUCTION,BUTBYCONCENTRATINGNOTONTHEBULKYOUTPUTSFROMFARMING–WHOSETRADECOSTSWEREPROHIBITIVE–BUTRATHERONFARMINPUTSMOSTNOTABLEAMONGTHEMARECROPSEEDSORCUTTINGS,BREEDINGANIMALSANDTHEIRASSOCIATEDDISEASESPICKEDUPBYHUMANS,ANDFARMPRODUCTIONTECHNOLOGIESAPARTFROMRICETHOUGHTTOHAVEBEENFIRSTDOMESTICATEDINTHEYANGTZEVALLEYINCHINA,THOSETECHNOLOGIESWERESPREADBEYONDTHEIRPLACEOFORIGIN,WHICHWASMOSTLYINTHEFERTILECRESCENT,PARTLYBYMIGRANTSWHOBECAMECOASTALCOLONISTSINTHEMEDITERRANEANBASINANDTHENTHROUGHADAPTATIONINTHOSECOLONISEDSETTINGS3THENEAREAST/WESTERNASIAWASTHEORIGINOFWHEAT,BARLEYANDWINEGRAPESASWELLASDOMESTICCATTLE,DUCKS,GOATS,HONEYBEES,HORSES,PIGS,ANDSHEEP4FROMTHE1500SASIMILARPROCESSOFCOLONISATIONANDAGRICULTURALDEVELOPMENTBEGANINOTHERCONTINENTSMOSTLYITINVOLVEDINPUTANDTECHNOLOGYTRANSFERSFROMEUROPE,BUTTHEREARESOMEPLANTSANDANIMALSWHICHORIGINATEDINTHEAMERICASTHATBECAMEGLOBALLYSIGNIFICANTBEAN,COTTON,MAIZE,MANIOC/CASSAVA,PEANUT,RUBBER,SQUASH,SUNFLOWER,SWEETPOTATO,TOBACCO,TOMATO,WHITEPOTATOTHEREAREALSOACOUPLEFROMAFRICASORGHUMANDMILLET,AFEWFROMASIAMOSTNOTABLYRICEANDBANANAS,ANDONEFROMOCEANIASUGAR,WHICHISTHOUGHTTOHAVEBEENFIRSTDOMESTICATEDINNEWGUINEAAROUND8000BCTHEMIGRATIONOFPEOPLE,PLANTSANDANIMALSWASNOTWITHOUTSOMEHUMANANDECOLOGICALDEVASTATIONINDEEDINSOMELOCATIONSWHOLECOMMUNITIESDIEDFROMDISEASETRANSMISSION5SOMEEXOTICWEEDSBECAMEPESTSTOO,ASDIDINSECTSATTACHEDTOIMPORTEDPLANTS6HOWEVER,THOSENEGATIVECONTRIBUTIONSFROMTRADEINDOMESTICATEDPLANTSANDANIMALSANDTHEIRPRODUCTSWEREMINORRELATIVETOTHEENORMOUSCONTRIBUTIONAGRICULTURALTRADEMADETOWORLDSUPPLIESOFFOODANDFIBRETHECOMPLEMENTARITYBETWEENKNOWLEDGEOFLOCALGROWINGCONDITIONSANDNEWCROPSANDANIMALSANDASSOCIATEDTECHNICALKNOWHOWLEDTOSUBSTANTIALOUTPUTGROWTHTHATINTURNSUPPORTEDPOPULATIONGROWTHSOEVENTHOUGHTHISEXCHANGEOFFARM2ZOHARY,HOPFANDWEISS,DOMESTICATIONOFPLANTS3MOLINAETAL,MOLECULAREVIDENCEZEDER,DOMESTICATION4HIRST,PLANTANDANIMALDOMESTICATIONMCGOVERN,ANCIENTWINEUNCORKINGTHEPAST5DIAMOND,GUNS,GERMSANDSTEELCROSBY,THECOLUMBIANEXCHANGENUNNANDQIAN,THECOLUMBIANEXCHANGE6ANOTABLEEXAMPLEOFTHELATTERISPHYLLOXERA,ANALMOSTMICROSCOPICINSECTFROMNORTHAMERICATHATALLBUTWIPEDOUTEUROPE’SWINEINDUSTRYINTHELATTER1800S–BUTTHEAMERICANWINEGRAPESPECIESTHATWASABLETOTOLERATEITTHENPROVIDEDTHESOLUTIONFORREBUILDINGWINEGRAPEPRODUCTIONINAFFECTEDLOCATIONSCAMPBELL,THEBOTANISTANDTHEVINTNERGLOBALISATIONANDAGRICULTURALTRADE287?2014ECONOMICHISTORYSOCIETYOFAUSTRALIAANDNEWZEALANDANDWILEYPUBLISHINGASIAPTYLTD

簡介：INTERNATIONALJOURNALOFRESEARCHINITANDMANAGEMENTIJRIMAVAILABLEONLINEATHTTP//EUROASIAPUBORGVOL7,ISSUE2,FEBRUARY2017,PP2127ISSNO22314334|ISSNP23496517|IMPACTFACTOR6505|THOMSONREUTERSRESEARCHERIDL52362015INTERNATIONALJOURNALOFRESEARCHINITMANAGEMENTEMAILEDITORIJRIMGMAILCOM,HTTP//WWWEUROASIAPUBORGANOPENACCESSSCHOLARLY,ONLINE,PRINT,PEERREVIEWED,INTERDISCIPLINARY,MONTHLY,ANDFULLYREFEREEDJOURNAL21MARKETINGAGRICULTURALPRODUCTSTHROUGHICT–ANACCEPTANCESTUDYPROFSHAKEELABANUC1,RESEARCHSCHOLAR,REVAUNIVERSITY,BANGALORE,KARNATAKA,INDIABANGALORE,KARNATAKA,INDIADRNARAYANREDDY2,PROFESSOR,SCHOOLOFMANAGEMENTSTUDIES,REVAUNIVERSITY,BANGALORE,KARNATAKA,INDIADRRAJURAMAKRISHNAGONDKAR3,PROFESSORHEAD,DEPTOFMBA,NAGARJUNACOLLEGEOFENGINEERING,BANGALORE,KARNATAKA,INDIAABSTRACTKEYWORDSAGRICULTURALMARKETING,AWARENESSOFMARKETINGSCHEMES,PROBLEMSOFMARKETING,TARGETSECTIONFORICT,FACTORSEFFECTINGICTTHEPAPERISASTUDYOFTHEIMPACTOFVARIOUSAGRICULTURALSCHEMESINTRODUCEDINTHEKARNATAKASTATEBYTHEGIVERNMENTTOENHANCEBETTERMARKETAVAILABILITYTOFARMERSMARKETINGINTHESTATEOFKARNATAKA–GAURIBIDANURTALUK,CHICKBALLAPURDIST,KARNATAKAISCONSIDEREDINTHISSTUDYTHISGEOGROPHICALREGIONISCHOOSENASITCLOSETOTHEITHUBOFTHECOUNTRY–BANGALOREANDISWELLCONNECTEDBYROADSANDVARIOUSINFORMATIONSOURCESTHEINTRODUCTIONOFICTISTHEMOSTOBVIOUSMEANSTOENHANCETHELIVESOFFARMERSHOWEVERITISTOBESTUDIEDWHYTHEPREVIOUSLYINTRODUCEDMEASURESARENOTSOEFFECTIVEANDTHEREASONSFORFARMERSTOROLLBACKTOOLDERMETHODSOFMARKETINGTHISPAPERMAKESANATTEMPTTOUNDERSTANDTHEVARIOUSREASONSANDTHENUSETHISASABASISTODEVELOPANEWMODELOFICTWHICHWILLBEIMPLEMENTEDANDUSEDFORAMOREEFFECTIVEREFORMTHEDESIGNANDCHANGESINTHEQUESTIONNAIREWEREPROMPTEDBYTHENEEDOFDATATHEREASONSFORPEOPLETOSTOPUSINGASPECIFICSCHEMEGAVEUSTHEINSIGHTOFTHEPROBLEMSFACEDITWASINTERESTINGTONOTETHATSOCIALSTATUSANDTHEECONOMICFACTORSALSOPLAYEDANIMPORTANTROLEINADOPTINGTHEMARKETINGSCHEMESANDMETHODSINTERNATIONALJOURNALOFRESEARCHINITANDMANAGEMENTIJRIMVOL7,ISSUE1,JANUARY2017ISSNO22314334|ISSNP23496517|IMPACTFACTOR65905INTERNATIONALJOURNALOFRESEARCHINITMANAGEMENTEMAILEDITORIJRIMGMAILCOM,HTTP//WWWEUROASIAPUBORGANOPENACCESSSCHOLARLY,ONLINE,PRINT,PEERREVIEWED,INTERDISCIPLINARY,MONTHLY,ANDFULLYREFEREEDJOURNAL23MARKETINGYARDMARKETINGYARDISAFACILITYPROVIDEDBYTHESTATEGOVERNMENTTOSELLTHEAGRICULTURALPRODUCTSPRODUCEDBYTHEFARMERSTHEGOVERNMENTHASAMINIMUMPRICEFIXEDFORALLTHEITEMSTHISPRICEISFIXEDBASEDONTHEDEMANDANDPRODUCTIONASPERTHESTATISTICSAVAILABLEWITHTHEGOVERNMENTAGENCIESTHEREAREANUMBEROFAGENCIESWHOWOULDPROVIDEALLTHEINPUTSFORAGRICULTURAL,THESEINCLUDERAINDATA,SEEDS,MANURE,FERTILIZERS,INSECTICIDES,RELEVANTINFORMATIONATTHERIGHTTIMEANDFINALLYTOOLS’SUPPORTIFNEEDEDTHESEAGENCIESPROVIDETHEFARMERWITHAGREEDSUMANDTAKETHECROPTHEMETHODTHOUGHISNOTVERYPOPULAR,ISPICKINGUPINAREASWHEREPERISHABLEPRODUCTSAREGROWNANDONASMALLTIMEFARMINGBASIS7WHOLESALEPURCHASEATTHEFIELDTHISISTHEPROCESSOFSELLINGTHECROPATAVERYEARLYSTAGEOFGROWTHTHEBUYERAFTERANINSPECTIONOFTHEFIELDFIXESAPRICEANDBUYSTHECROPEVENBEFORETHECROPBEGINSTOSHOWUPTHISISAGAMBLEONBOTHTHEPARTIESASTHEEXPECTANCYISEVALUATEDEVENBEFORETHERIGHTTIMETHEFARMERGETSRESPITEANDPROTECTIONFROMFALLOFPRICETHATMAYHAPPENHOWEVERTHOUGHNOTAPOPULARMETHOD,ITISSTILLINPRACTICEFORVEGETABLESANDOTHERPRELIMINARYCROPSMARKETINGAGENTSTHEMARKETINGAGENTSFUNDTHEFARMERSINTIMEOFNEEDANDENSURETHATTHEFARMERSELLSHISCROPSTOTHEMTHISISAVERYOLDPRACTICEFOLLOWEDFROMAGESANDTHOUGHHASBEENSEVERELYCRITICIZEDBYTHEGOVERNMENTSANDVARIOUSOTHERORGANIZATIONSHASSTILLMANAGEDTOSURVIVEDUETOTHELOOPHOLESANDHARDSHIPSTHATPREVAILINAFARMERATVARIOUSSTAGESOFFARMINGTHISLEADSTOSELLINGOFCROPSATAMUCHLOWERPRICEINCOMPARISONTOTHEMARKETPRICETHEFARMERSUSUALLYTAKECOMFORTINTHEFACTTHATTHECOSTOFTRANSPORTATION,HARASSMENTINOPENMARKETANDALONGWAITFORSETTLEMENTARENOTSUFFERED8CONTRACTFARMINGTHEMETHODTHOUGHNOTIMPLEMENTEDINALLTHESTATESSTILLHASAGOODAMOUNTOFEFFECTONTHEPERISHABLEAGRICULTURALPRODUCTSTHISSCHEMEISMOREMODIFIEDBYTHEPRIVATEPLAYERSTOENSURETHATALLTHEINITIALINVESTMENTNEEDFORFARMINGISPROVIDEDBYTHEMANDWOULDHAVEAPRICEFIXEDWELLINADVANCESOTHATTHEFARMERSHAVEAREADYMARKETINHANDMAJORPROBLEMSFACEDBYTHEFARMERSTHEREAREANUMBEROFPROBLEMSTHATPONDERDURINGTHEFARMINGCYCLETHEPROCESSOFFARMINGDEPENDSONNUMBEROFPARAMETERSLIKETHECLIMATE,RAIN,FERTILITYOFTHESOIL,QUALITYOFSEEDS,MANURE,FERTILIZERS,AVAILABILITYOFLABOR,TRANSPORTATION,AVAILABILITYOFTOOLS,INTIMEINFORMATIONOFCHANGEINWATERFLOWINCANALS,QUANTITYOFWATERTHATWILLBEMADEAVAILABLETOTHEM,MARKETFLUCTUATIONSANDSOON8ALLTHESEFACTORSSHOULDCOMECLEAN,GOODANDINTIMEFORACROPTOBEHARVESTEDANDSOLDATAPROFITTHESEPARAMETERSAREONLYANINDICATIONTOTHECOMPLEXITYFACEDBYOURFARMERSSURVEYOFTHEGEOEROPHICALAREATHEGEOGRAPHICALAREAOFGAURIBIDANURTALUK,CHICKBALLAPURDIST,KARNATAKAISDIVIDEDINTOSIXHOBLIESDEFINEDASACLUSTEROFADJOININGVILLAGESADMINISTEREDTOGETHERFORTAXANDLANDTENUREPURPOSESINTHESTATESOFKARNATAKAANDANDHRAPRADESH,INDIAEACHOFTHESEHOBLIESHASANAVERAGEOF39VILLAGESINEACHTHEREISATOTALOF86,27HECTORSOFGEOGRAPHICALLANDOFWHICH37,962HECTORSOFLANDDEPENDSON