微信政務(wù)平臺建設(shè)方案

1、微信政務(wù)平臺建設(shè)方案微信政務(wù)平臺建設(shè)方案目錄一、項(xiàng)目背景與可行性分析.......................................................................................................1（一）項(xiàng)目背景...........................................................................

2、.........................................11、政府信息化總體情況...............................................................................................12、微信公眾平臺...............................................................

3、............................................23、微信網(wǎng)站比電腦版網(wǎng)站更有優(yōu)勢...........................................................................3（二）政務(wù)微信使用現(xiàn)狀分析......................................................................

4、......................4（三）政府微信網(wǎng)站建設(shè)的可行性分析............................................................................61、是加強(qiáng)和創(chuàng)新社會管理的需要...............................................................................62、是緊跟微信發(fā)

5、展新形勢的需要...............................................................................73、具有網(wǎng)站構(gòu)架基礎(chǔ)...................................................................................................74、可提高政府公信力.............

6、......................................................................................7（四）政府微信網(wǎng)站的價值分析........................................................................................8（五）政府微信網(wǎng)站對政府工作的益處.............

7、...............................................................91、有助于政府搶占輿論陣地.......................................................................................92、有助于提升政務(wù)信息的輻射力........................................

8、.......................................93、提升政務(wù)信息傳送的有效性.................................................................................104、參與的熟人圈更多.........................................................................

9、........................10二、項(xiàng)目建設(shè)目標(biāo)...................................................................................................................10（一）實(shí)現(xiàn)政府信息公開化.........................................................

10、.....................................11（二）促進(jìn)政府職能服務(wù)化..............................................................................................11（三）實(shí)現(xiàn)便民服務(wù)便捷化.............................................................

11、.................................11三、項(xiàng)目建設(shè)意義.....................................................................................................................12（一）開闊傳播渠道、傳遞權(quán)威聲音..........................................

12、..................................13（二）樹立政府形象、擴(kuò)大區(qū)域影響............................................................................13（三）促進(jìn)政務(wù)公開、提高工作效率..........................................................................

13、....135、可管理性.................................................................................................................286、開放性........................................................................................

14、.............................287、實(shí)用性.....................................................................................................................288、易操作性...........................................................

15、......................................................289、可維護(hù)性.................................................................................................................29（二）技術(shù)選型....................................

16、..............................................................................29（三）性能指標(biāo)..................................................................................................................291、良好的系統(tǒng)設(shè)計(jì)........

17、.............................................................................................292、良好的人機(jī)界面.....................................................................................................293、實(shí)時性........

18、.............................................................................................................294、可靠性........................................................................................................

19、.............305、良好的擴(kuò)展性.........................................................................................................306、性能參數(shù)....................................................................................

20、.............................30七、推廣方式.............................................................................................................................30（一）手機(jī)微信關(guān)注...............................................

21、...........................................................30（二）工作人員內(nèi)部宣傳..................................................................................................31（三）海報宣傳.........................................

22、.........................................................................31（四）領(lǐng)導(dǎo)名片加印二維碼..............................................................................................31（五）獲得認(rèn)證資格............................

23、..............................................................................31（六）媒體宣傳..................................................................................................................31（七）官方網(wǎng)站增加微信版塊....

24、......................................................................................32（八）政府活動宣傳..........................................................................................................32八、費(fèi)用計(jì)算.........

25、....................................................................................................................32九、成功案例................................................................................................

26、.............................33（一）中國政府網(wǎng)..............................................................................................................33（二）臺州住房公積金管理中心椒江分中心..................................................

27、................34（三）吉林高新區(qū)..............................................................................................................35（四）平安北京...........................................................................

28、.......................................36（五）平安肇慶..................................................................................................................37十、總結(jié)....................................................