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1、<p> 外文題目: A Customer View on the Most Preferred Alliance Structure between Banks and Insurance Structure </p><p> 出 處: Zeitschrift f
2、252;r Betriebswirtschaft </p><p> 作 者:Pekka Korhonen, Lasse Koskinen and Raimo Voutilainen </p><p><b> 原 文:</b></p&
3、gt;<p><b> Overview</b></p><p> In this paper, we have studied alternative alliance structures between banks and insurance companies from the point of view of Finnish customer representa
4、tives. Seven criteria were introduced for the evaluation of six alternative structure models for such alliances. The evaluation was carried out by an expert panel consisting of customer representatives. As a supporting t
5、ool, we used the Analytic Hierarchy Process (AHP).The alliance models based on plain cross-selling agreements were considered </p><p> We also studied how familiar the customer representatives were with the
6、 alliance problem from the point of view of the bank and insurance executives and that of the supervisory authorities. We observed that the customer representatives did not recognize the problem as well from the point of
7、 view of the supervisors as that of the executives. In addition,it was interesting to note that the customer representatives did not consider a risk aspect in the control by ownership alternatives as critical </p>
8、<p> Comparing the results in this study to our previous studies, we may conclude that the best compromise model from all three points of view could be the financial conglomerate on the condition that certain supe
9、rvisory and customer criteria are satisfied to a sufficient degree.</p><p> A. Introduction</p><p> Alliance formation in the financial industry has been a growing trend during the last decade
10、.Insurers in an alliance between banks and insurance companies are most often life insurance companies, but also non-life companies can be found. Financial alliances often include units like mutual fund managing companie
11、s, asset management companies, securities brokerages and corporate finance companies. In most European countries, banks are allowed to be “universal”. It is customary that they include the</p><p> In our pr
12、evious papers (Voutilainen [2005], Korhonen and Voutilainen [2005] and Korhonen, Koskinen, and Voutilainen [2005]), we have studied alliance structure alternatives from different perspectives. In Voutilainen [2005], we i
13、ntroduced six different alliance structure alternatives and nine criteria relevant for evaluating those alternatives from the perspective of the executives of the banks and insurance companies. The alternatives and the c
14、riteria were introduced together with bank and insu</p><p> In the second paper (Korhonen and Voutilainen [2005]), the same group of experts were used as a panel to find the most preferred model for a finan
15、cial alliance. As a decision support system we used the Analytic Hierarchy Process (AHP) developed by Saaty [1980].The problem was a typical AHP-problem: few alternatives and few qualitative criteria.The use of the AHP f
16、ocused the discussions on the relevant aspects of the choice problem.The final solution was found in two meetings. The second meeting </p><p> In the third paper (Korhonen et al. [2005]), our aim was to fin
17、d the best financial alliance compromise structure between the executives of the banks and insurance companies and the bank and insurance supervisory authorities in Finland.1 First, we searched for the best alliance stru
18、cture from the point of view of supervisory authorities. Together with leaders and experts of the supervisory authorities, we introduced eight criteria for the evaluation of the previously defined six alternative alli<
19、;/p><p> The alliance alternatives based on plain cross-selling agreements received the highest ranks in the evaluation of supervisory authorities. Under certain conditions, the financial conglomerate might be
20、 an acceptable compromise alternative for the supervisory authorities as well.</p><p> In this paper, we have approached our problem from the point of view of customers.The importance of this perspective ha
21、s been emphazised by e.g. Belth [2000]. Customer perspective to mergers is taken in Bank Marketing International [2004]. We did not take a sample from the population of customers, because most customers are not familiar
22、with the problem at all. We were interested in the opinions of “advanced or well informed” customers.To represent those customers, we used leaders and experts of</p><p> We have also studied how well the cu
23、stomer representatives know the alliance problem from the point of view of the bank and insurance executives and that of the supervisory authorities. We asked them to play the role of executives and supervisory authoriti
24、es and to make the evaluations by using their most important criteria. We also asked them which they would think were the most important executive and supervisory criteria. This provided us with interesting information a
25、bout the knowledge of th</p><p> The paper is organized as follows. Section B. reviews our main previous results. In Section C., we provide a brief introduction to the theory of the AHP. The decision criter
26、ia from the customer point of view are given in Section D., and in Section E., the results are given and discussed. In Section F., we present the results obtained when asking the experts to assume the roles of executives
27、 and supervisors. In section G., we compare the criteria and the prioritizations of all three decision make</p><p> B. Review of our earlier research on alliance structures</p><p> Since this
28、paper is founded on our earlier research on alliance structures, we summarize here our key results.</p><p> I. Structuring the problem</p><p> Voutilainen [2005] studied alliances between bank
29、s and insurance companies. His perspective was that of the top management of a financial enterprise in the retail market.Alliance structures were classified into three main categories depending on the degree of co-operat
30、ion of the partners. These categories were derived together with representatives of the executive management of Finnish banks and insurance companies. The categories in the increasing order of closeness of the partners w
31、ere Cross-s</p><p> Here a service channel can be a branch office network, but also a contact center, subside etc. Especially in the case of overlapping branch networks one easily faces channel conflict: th
32、e alliance members do not co-operate effectively in the fear of losing their customers to the other party and consequently the sales provisions etc. Non-overlapping service channels often means that the other party has n
33、o service channel at all.</p><p> Thus the two different sub-models are</p><p> ? Cross-selling agreement, no overlapping service channels (abbreviated CSA1)</p><p> ? Cross-sell
34、ing agreement, overlapping service channels (CSA2)</p><p> Alliance of independent partners. The alliance type is a special case of a cross-selling agreement where the alliance is tightened by cross-ownersh
35、ip and/or joint ownership in third parties. Cross-ownership means a minority stake of the other party’s shares. If the ownership were one-sided, it would probably be a sign of asymmetry and one party’s dominance of the a
36、lliance. An example of joint ownership is a mutual fund management company owned jointly by a bank (banks) and an insurance company (</p><p> The degree of overlapping is also used to divide this category i
37、nto two different subgoals:</p><p> ? Alliance of independent partners, no overlapping service channels (AIP1)</p><p> ? Alliance of independent partners, overlapping service channels (AIP2)&l
38、t;/p><p> Control by ownership. In both the previous models, earnings and costs are divided. The third category means the model, where all the control is in the hand of one party: a bank can simply own (a cont
39、rol of) an insurance company or vice versa, or a third party owns the both ones.</p><p> This category is divided into two sub-models depending on the controller:</p><p> ? Control by ownershi
40、p, when a bank owns an insurance company or vice versa (CBO1)</p><p> ? Control by ownership (financial conglomerate): a holding company owns one or severalbanks and one or several insurance companies (FC)&
41、lt;/p><p> We can notice that the classification of the different alternatives is based on the closeness of the alliance and the degree of the overlapping of the service channels.</p><p> Criteri
42、a. The alliance models were compared and eventually prioritized according to the following criteria (the choice of the criteria was also based on the management views).</p><p> 1. Product development (maxim
43、ize efficiency),</p><p> 2. One-door-principle (implement as effectively as possible),</p><p> 3. Earnings logics (avoid conflicts),</p><p> 4. Customer relationship management (
44、maximize efficiency),</p><p> 5. Cost and revenue synergies (maximize),</p><p> 6. Channel conflicts (minimize),</p><p> 7. Required solvency capital (optimize the balance),</
45、p><p> 8. Investor power (maximize),</p><p> 9. Sales management (maximize efficiency).</p><p> According to the interviews the overall importance of earnings logics, synergies and
46、channel conflicts was the greatest one.</p><p> II. Evaluating with management criteria</p><p> Korhonen and Voutilainen [2005]) studied the above defined six different possible structure mode
47、ls for alliances and the nine criteria. Searching for the most preferred alliance model is a multiple criteria decision making (MCDM) problem. To solve the problem, the AnalyticHierarchy Process (AHP) was used, see Saaty
48、 [1980].</p><p> The use of the AHP focused the discussions on pairwise comparisons. The panel (the same members as in Voutilainen [2005]) was also willing to consider its evaluations in case the inconsiste
49、ncy was too high. The second meeting was the initiative of the panel.The panel members felt that the problem required more considerations.</p><p> During the second meeting the panel first evaluated critica
50、lly the original criteria and revised some of them. The resulting criteria were</p><p> 1. Earnings logics (avoid conflicts),</p><p> 2. Customer relationship management (maximize efficiency),
51、</p><p> 3. Cost and revenue synergies (maximize),</p><p> 4. Channel conflicts (minimize),</p><p> 5. Required solvency capital (optimize the balance),</p><p> 6.
52、Sales management (maximize efficiency),</p><p> 7. Economies of scale (maximize),</p><p> 8. Economies of scope (maximize),</p><p><b> 9. Risk.</b></p><p&g
53、t; The panel preferred the Control by ownership models. Actually, the Financial conglomerate was the most preferred. On the other hand, a risk-averse manager might also prefer Cross-selling agreement with no overlapping
54、 service channels or even Alliance of independent partners with no overlapping service channels to Financial conglomerate.</p><p> III. Compromise with supervisors</p><p> In the third paper,
55、Korhonen et al. [2005] broaden the analysis to include the search for the best alliance compromise structure between the executives of the banks and insurance companies and the bank and insurance supervisory authorities.
56、 First, the alternative alliance structures were studied from the point of view of supervisory authorities. The leaders and experts of the supervisory authorities introduced eight criteria for the evaluation of the above
57、 presented alternative alliance structur</p><p> 1. Equality of the member companies of the alliance,</p><p> 2. System risk management,</p><p> 3. Capability of the authorities
58、to supervise the alliance as well as possible,</p><p> 4. Flexibility of the alliance with respect to changes in its environment,</p><p> 5. Optimal functioning of insurance and finance market
59、s,</p><p> 6. Synergies brought about by the alliance,</p><p> 7. Sufficiency of capital,</p><p> 8. Dependency of the alliance on the competence of executive management.</p&g
60、t;<p> The ultimate goal was to search for the alternative which bank and insurance supervisory authorities and bank and insurance executive management might accept as a solution to the alliance problem. The Anal
61、ytic Hierarchy Process (AHP) was again used.</p><p> The loosely connected alliance models Cross-selling agreements received the highest overall priorities largely because they got very high priorities acco
62、rding to the important criteria System risk management and Capability of the authorities to supervise the alliance as well as possible. The control by ownership models were not considered desirable with respect to these
63、criteria.</p><p> The result differs sharply from the prioritization made above by the bank and insurance executives. They favoured very clearly the control by ownership models (if the risk factor was not s
64、pecially emphasized). The executive point of view is in many ways opposite to the supervisory point of view. Also the criteria were different in seven cases out of eight.</p><p> Business-driven consolidati
65、on seems to be in conflict with the supervisory interests.Supervisors seem to think that brought synergies do not outweigh the risk that enters into large and complex financial institutions.</p><p> However
66、, the differences between the priorities of the different alliance models in this study were essentially smaller than in the previous study with the executives. Therefore it would be definitely interesting to obtain a co
67、mpromise solution acceptable for both the executives and the supervisors.</p><p><b> 譯 文:</b></p><p> 客戶角度下的最優(yōu)選擇:銀行與保險(xiǎn)公司聯(lián)盟</p><p><b> 概 述</b></p>
68、<p> 在本文中,作為芬蘭客戶代表,我們研究了銀行與保險(xiǎn)公司之間可選擇的合作方式。在對(duì)可選擇的6種合作方式的評(píng)估中我們提供了7個(gè)標(biāo)準(zhǔn)。此項(xiàng)評(píng)估是由客戶代表組成的專家委員會(huì),借助層次分析法這個(gè)輔助工具來(lái)進(jìn)行的。經(jīng)過(guò)評(píng)估,我們認(rèn)為基于簡(jiǎn)單的交叉銷售的協(xié)議合作方式是最優(yōu)的。我們同時(shí)研究了客戶代表、銀行和保險(xiǎn)公司高層、監(jiān)管機(jī)構(gòu)三個(gè)不同立場(chǎng)對(duì)于這個(gè)問(wèn)題的不同看法,發(fā)現(xiàn)三者之間存在著差異。此外,很有趣地發(fā)現(xiàn)客戶代表在所有者管控風(fēng)險(xiǎn)方
69、面的考慮明顯少于管理層。此次研究結(jié)果與我們前期的研究結(jié)果相比,我們認(rèn)為從三方角度來(lái)看,最優(yōu)的組建方式是在一定程度上滿足監(jiān)管層和客戶要求下所進(jìn)行的金融合作。</p><p><b> 一、引 言</b></p><p> 在過(guò)去的十年中,金融行業(yè)的相互合作是個(gè)大趨勢(shì)。大多數(shù)銀行與保險(xiǎn)公司的合資公司是人壽保險(xiǎn)公司,但非人壽保險(xiǎn)的公司也是可以組建的。金融合作包括組建共同
70、基金管理公司,資產(chǎn)管理公司,證券交易行。在大多數(shù)的歐洲國(guó)家,銀行可以經(jīng)營(yíng)多種業(yè)務(wù),包括上述公司與保險(xiǎn)公司的功能。因此此類金融合作機(jī)構(gòu)能在零售市場(chǎng)上獲取高利潤(rùn)。</p><p> 在我們前期的文章中,已經(jīng)從不同角度研究了合作方式。</p><p> 在第一篇文章中,我們從銀行及保險(xiǎn)公司高層角度提出了6種不同方式和9種評(píng)估標(biāo)準(zhǔn),這些都是由銀行和保險(xiǎn)公司的專家提出來(lái)的,這些專家都是芬蘭銀行和
71、保險(xiǎn)公司的管理高層的代表。</p><p> 在第二篇文章中,同一批專家組成了委員會(huì)來(lái)選出最佳的融資合作方式。我們選用了薩蒂的層次分析法來(lái)進(jìn)行分析。這是一個(gè)典型的層次分析法問(wèn)題:由少數(shù)聯(lián)盟方式和合理標(biāo)準(zhǔn)組成。層次分析法集中討論該問(wèn)題的相關(guān)方面。專家召開(kāi)了兩次會(huì)議,在第二個(gè)會(huì)議中成立了委員會(huì),認(rèn)為所有權(quán)管控方式是最優(yōu)的聯(lián)盟方式。不愿承擔(dān)風(fēng)險(xiǎn)的專家可能會(huì)選擇松散的聯(lián)盟方式。</p><p>
72、 在第三篇文章中,我們的目標(biāo)是找到適用于銀行及保險(xiǎn)公司高層與芬蘭監(jiān)管機(jī)構(gòu)的金融合作方式。首先,我們找到對(duì)于芬蘭監(jiān)管者來(lái)說(shuō)最合適的合作方式,同時(shí)8個(gè)可以用來(lái)評(píng)估之前所確定的6種可供選擇的合作框架。</p><p> 監(jiān)管機(jī)構(gòu)專家代表組成的委員會(huì)對(duì)此進(jìn)行評(píng)估,公認(rèn)基于這種簡(jiǎn)單的交叉銷售協(xié)議是最佳的合作方式。在特定條件下,這種金融合作方式將同樣為這些監(jiān)管機(jī)構(gòu)所認(rèn)可。</p><p> 在這
73、篇文章中,我們將從客戶的角度來(lái)解決這個(gè)問(wèn)題。之前的文章已強(qiáng)調(diào)過(guò)此角度研究的重要性?!躲y行國(guó)際市場(chǎng)學(xué)》(2004)中已經(jīng)從客戶角度提出過(guò)金融兼并問(wèn)題,我們之所以沒(méi)有提出具體案例,是因?yàn)楹芏嗳藢?duì)于這個(gè)問(wèn)題都不了解。我們很想把這些概念提前讓客戶更好地了解。為了能夠更好地反映客戶需求,我們邀請(qǐng)了芬蘭消費(fèi)者協(xié)會(huì)和工人協(xié)會(huì)的領(lǐng)導(dǎo)人和專家作為客戶代表。前期先對(duì)這些客戶代表進(jìn)行了單獨(dú)采訪,基于這些采訪內(nèi)容,我們提煉出相關(guān)的7個(gè)標(biāo)準(zhǔn),最終評(píng)估時(shí)我們共提出
74、4個(gè)相關(guān)的標(biāo)準(zhǔn),剔除了另外3個(gè)重要性相對(duì)較低的標(biāo)準(zhǔn)。</p><p> 我們還研究了客戶代表若作為銀行高層或監(jiān)管機(jī)構(gòu),他們將如何看待金融合并問(wèn)題。我們要求他們假設(shè)自己為銀行高層或監(jiān)管機(jī)構(gòu),選出自己認(rèn)為的最重要的考量標(biāo)準(zhǔn)來(lái)評(píng)估金融合作問(wèn)題。</p><p> 二、對(duì)聯(lián)盟結(jié)構(gòu)早期研究的回顧</p><p> 由于本文是基于我們對(duì)聯(lián)盟結(jié)構(gòu)的早期研究開(kāi)展的,在這里先總
75、結(jié)我們的主要成果。</p><p><b> 建構(gòu)問(wèn)題</b></p><p> 沃特萊恩從零售市場(chǎng)的金融企業(yè)的角度研究了銀行和保險(xiǎn)公司的合作方式,</p><p> 通過(guò)芬蘭的銀行和保險(xiǎn)公司高管代表的討論,根據(jù)合作程度,我們將合作形式分為三種。</p><p> 第一種是交叉銷售協(xié)議,它代表雙方的合作密切。在這
76、種合作方式中,雙方同意出售各自的產(chǎn)品給對(duì)方,而交叉客戶往往是片面的,最常見(jiàn)的是銀行對(duì)自己的客戶銷售保險(xiǎn)公司的產(chǎn)品,原則上,它可以同時(shí)進(jìn)行。該聯(lián)盟仍然可以分為兩類,取決于雙方的服務(wù)渠道是否重疊。非重疊服務(wù)渠道可以實(shí)現(xiàn)。若當(dāng)事各方之間沒(méi)有任何競(jìng)爭(zhēng),它們可以嘗試這種交叉模式。這種服務(wù)渠道可以作為一個(gè)分支結(jié)構(gòu)網(wǎng)絡(luò),也可以作為結(jié)構(gòu)中心。當(dāng)存在交叉分支網(wǎng)絡(luò)時(shí),容易引起渠道沖突:一雙由于害怕被對(duì)方搶去原有的客戶而取消合作。因此無(wú)交叉渠道往往意味著對(duì)方
77、沒(méi)有任何的服務(wù)渠道。以下是兩種不同的模式:交叉銷售原則,無(wú)交叉服務(wù);交叉銷售原則,有交叉服務(wù)。</p><p> 第二種是獨(dú)立機(jī)構(gòu)的合作。這種合作形式與交叉所有制和第三方參與所有制緊密相關(guān),是交叉銷售協(xié)議的特殊情況。交叉所有制意味著對(duì)方持有少數(shù)股權(quán),如果所有權(quán)只屬于一方,則表示雙方地位的不平等,控股方在合作中有絕對(duì)控制地位?;鸸芾砉揪褪菂⑴c所有制的一個(gè)例子,它是銀行和保險(xiǎn)公司合作的產(chǎn)物。還有另外一種合作形式
78、,在交叉所有制實(shí)行過(guò)程中不使用交叉銷售協(xié)議,這種情況雖然可行,但實(shí)際操作中很少采用。這種合作方式按合作的交叉程度分為兩種:獨(dú)立合作方的合作,無(wú)交叉服務(wù);不獨(dú)立合作方的合作,有交叉服務(wù)。</p><p> 第三種是所有權(quán)管控。前面兩種合作形式中的收益和成本都是按比例分配的,而在這種形式中控制權(quán)在一方的手里:銀行或者保險(xiǎn)公司或者是第三方享有全部控制權(quán)。又分為兩種:所有權(quán)管控,銀行擁有保險(xiǎn)公司或是保險(xiǎn)公司擁有銀行;所
79、有權(quán)管控,一個(gè)公司擁有一個(gè)或多個(gè)銀行或是一個(gè)或多個(gè)保險(xiǎn)公司。</p><p> 由此可以看出,以上三種合作方式是根據(jù)合作程度和服務(wù)渠道的交叉渠道程度劃分的。</p><p> 我們通過(guò)各種合作方式的比較,總結(jié)得出以下有關(guān)管理方面的標(biāo)準(zhǔn):</p><p> 1.產(chǎn)品發(fā)展原則(最大效率)</p><p> 2.單方面原則(最有效實(shí)施)&l
80、t;/p><p> 3.盈利原則(避免沖突)</p><p> 4.客戶關(guān)系管控原則(最大效率)</p><p> 5.成本與收益協(xié)同管控原則(最大效率)</p><p> 6.渠道沖突減免原則(最小值)</p><p> 7.資本償付原則(收支平衡)</p><p> 8.投資能力提升
81、原則</p><p> 9.銷售管理原則(最大效率)</p><p> 其中最重要的是盈利原則、協(xié)同原則和渠道沖突減免原則。</p><p><b> 管理標(biāo)準(zhǔn)的評(píng)估</b></p><p> 科爾霍寧和沃特萊恩研究了可選擇的六種合作方式提出了九項(xiàng)標(biāo)準(zhǔn)。在不同標(biāo)準(zhǔn)下尋找一個(gè)最優(yōu)的合作模式是很困難的。為此,我們用薩
82、特的層次分析法來(lái)討論不同模式下通用的合作原則?;诖隧?xiàng)研究的重要性,委員會(huì)同意展開(kāi)第二次會(huì)議,委員會(huì)由之前的成員組成。第二次會(huì)議對(duì)第一次會(huì)議的標(biāo)準(zhǔn)進(jìn)行了修改和延續(xù)。以下就是二次會(huì)議的標(biāo)準(zhǔn):</p><p> 1.盈利原則(避免沖突)</p><p> 2.客戶關(guān)系管控原則(最大效率)</p><p> 3.成本與收益協(xié)同管控原則(最大效率)</p>
83、<p> 4.渠道沖突減免原則(最小值)</p><p> 5.資本償付原則(收支平衡)</p><p> 6.銷售管理原則(最大效率)</p><p> 7.規(guī)模經(jīng)濟(jì)原則(最大值)</p><p> 8.機(jī)會(huì)經(jīng)濟(jì)原則(最大值)</p><p><b> 9.風(fēng)險(xiǎn)管控原則</b
84、></p><p> 該小組首選所有權(quán)管控模式的控制。也就是說(shuō),金融集團(tuán)是最優(yōu)先模式。而風(fēng)險(xiǎn)厭惡者則優(yōu)先選擇無(wú)交叉服務(wù)渠道的交叉銷售協(xié)議或無(wú)交叉服務(wù)渠道的獨(dú)立機(jī)構(gòu)合作。</p><p> 監(jiān)管者的管理評(píng)估標(biāo)準(zhǔn)</p><p> 在第三篇文章中,我們采用層次分析法分析以尋找適用于銀行及保險(xiǎn)公司高管與監(jiān)管機(jī)構(gòu)的最優(yōu)合作方式。首先,我們找到對(duì)于監(jiān)管者來(lái)說(shuō)最合適
85、的合作方式,并提出了八項(xiàng)對(duì)以上合作模式的評(píng)估標(biāo)準(zhǔn):</p><p><b> 1.合作方公平原則</b></p><p> 2.系統(tǒng)風(fēng)險(xiǎn)管控原則</p><p> 3.主管機(jī)構(gòu)監(jiān)管能力最大化原則</p><p> 4.突發(fā)事故應(yīng)變靈活性原則</p><p> 5.保險(xiǎn)與金融市場(chǎng)功能最優(yōu)化
86、原則</p><p> 6.合作方協(xié)同發(fā)展原則</p><p><b> 7.資本最優(yōu)化原則</b></p><p> 8.合作獨(dú)立性原則(不受高層管理能力影響)</p><p> 我們最終的目標(biāo)就是尋找金融監(jiān)管機(jī)構(gòu)與銀行和保險(xiǎn)公司高管都認(rèn)可的合作方式,這里我們?cè)俅问褂脤哟畏治龇?。最后,監(jiān)管部門一致認(rèn)可的是交叉銷
87、售協(xié)議,因?yàn)樗巷L(fēng)險(xiǎn)管理標(biāo)準(zhǔn),而且便于監(jiān)管。他們認(rèn)為所有權(quán)管控模式是最不可取的。</p><p> 銀行和保險(xiǎn)公司高管與監(jiān)管者的意見(jiàn)存在很大分歧,他們優(yōu)先選擇的是所有權(quán)管控模式,這與監(jiān)管者的觀點(diǎn)相反。這主要是因?yàn)樗麄冎g的標(biāo)準(zhǔn)完全不同,</p><p> 商業(yè)利益與監(jiān)管者利益有時(shí)是相沖突的。監(jiān)管者認(rèn)為協(xié)同效應(yīng)沒(méi)有增加進(jìn)入金融機(jī)構(gòu)的風(fēng)險(xiǎn)。然而,監(jiān)管者對(duì)最優(yōu)合作方式的意見(jiàn)分歧遠(yuǎn)遠(yuǎn)小于銀行
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