C公司全球項目的管理工具及方法的創(chuàng)新.pdf

1、蘭州大學碩士學位論文C公司全球項目的管理工具及方法的創(chuàng)新姓名：朱起宗申請學位級別：碩士專業(yè)：工商管理指導教師：王興泉20100401MBA學位論文作者：朱起宗C公司令球項目的管理丁具及方法的創(chuàng)新ABSTRACTChineseautomobileindustryisgrowingveryfastinrecentyearsMeanwhile，moreattentionisfocusedOllweldautomotiveequipmentin

2、dustryamongforeignandlocalcompanyMoreandmoreoverseascompanywenttoChinatoattendthecompetitionofweldautomotiveequipmentandthecompetitorsalestrongerandmorefamousAndalongwiththeabilityofthisindustryincreasing，thecompetitiona

3、mongforeigncompaniesisbecomingfuriousAllofthesecausesmakethemarginofCCompanywhichisthefirstoneenterChinesemarketbecomedecliningyearbyyearAndthemarketshareincreasingisgrowinggraduallyslowingInthatbackground，“Gooutside’’st

4、rategybecomethenewprofitgrowthpointofBodyWeldingandAssemblyBusinessunitofCCompanyDuetothecauseoflocalprojectmanagementwaslackofexperience，managementsystemandoperatingsystemwasnotperfect，andlackofmanagementtools，thosecaus

5、ecostinhighlevel，feedbackslowlydelaylowqualityThatwillleaveabadimpressiontooverseascustomerIthinktheissueswhichlayinCcompanyaleuniversalissuesinexportorientedcompanyinChinaTherewillbemoredifficultforgrowinginthissortofco

6、mpanyiftheyjustrelyonpriceadvantageSesearchingandresolvingtheseissueswillprovideagoodsolutionandproposalfortheotherChinesecompaniesThisarticlewillfocusonthefastgrowingofCCompanybutalongwiththeproblemsuchas，highcost，slowl

7、yinternalfeedback，qualityissue，delay，etcThearticlewillanalyzethepurchasingmanagement，materialmanagement，riskmanagementofprojectmanagementAccordingtocustomer’Srequirement，improvetherelativedeficiencyandcreatethenewproject