電子雜志研究.pdf

1、南昌大學(xué)碩士學(xué)位論文電子雜志研究姓名：彭瑤申請(qǐng)學(xué)位級(jí)別：碩士專業(yè)：新聞學(xué)指導(dǎo)教師：陳志強(qiáng)20091201AbstractABSTRACTIntheyearof2005，theEzincoriginator：theSlatehasbeenhonoredasthe4thmostimportantmediajustfollowingtheWashingtonPost，theNewY0rkTimesandtheWallStreetJournal

2、Afterseveralgenerationsofdevelopment，theE—zinehasbecomethefocusofattentiononceagaininthecircleofthemedia，oneofwhichiSthe3rdgenerationE—zinethatpresentsastartlinggrowth，makinguseofmultimediatechnologyintegratedwithwords，s

3、oundeffects，F(xiàn)lashanimationandmoreeffectsIthasbeen3yearssincetheyearsof2006Wasfamousforthenameof‘‘theyearofEzinc’’andit’Stimetostudythepresentsituationagain，whichhasbecomeoneofthemajorpointsofthisthesis；onthebasisofdocume

4、ntsresearch，studyontherealexamples，qualitativeanalysis，observationonIntemet，thisthesishavedefinedthedefinitionofourobjectofstudyanalyzedit’Scharacteristic，managementmodelsandfurthermoremadeafeasibilitypredictionoftheEzin

5、ctrendsThroughaseriesofcomparativeanalysisofprofitabilitybarriersstudieswehavefoundthat：Contentissues0ackoforiginalityhomogenization)areoneofthecoreobstaclesaffectingthedevelopmentofEzinc，derivedbywhichtheconsumergroupid

6、entities(includinggenderage，levelofconsumptionreadinghabits)suggestdeficiencyinresourcesofhighconsumptionreaders，directlyleadingtoareductionintheamountofadvertisinginvestmentHowever，thefundamentalreasonistheproductiontea

7、mcomponents，companyingwiththedrawbacksofoveralloperatingmodeLastbutnottheleastinthefuturewehavetooptimizetheintemalstructureofE—zincandrelyontheconvergencebetweentraditionalmediaandothersKeywords：Ezinc；researchonpresentc