[雙語翻譯]汽車租賃外文翻譯—羅馬尼亞汽車租賃活動中的客戶投訴概述

1、字?jǐn)?shù)：英文 字?jǐn)?shù)：英文 2795 2795 單詞， 單詞，14714 14714 字符；中文 字符；中文 4440 4440 漢字 漢字出處： 出處：Ola Ola D C. C. An An overview overview of of customer customer complaints complaints in in car car rental rental activities activitie

2、s from from Romania[J]. Romania[J]. Bulletin Bulletin of of the the Transilvania Transilvania University University of of Brasov. Brasov. Forestry, Forestry, Wood Wood Industry, Industry, Agricultural Agricultural Fo

3、od Food Engineering. Engineering. Series Series II, II, 2017, 2017, 10(2): 10(2): 117-124 117-124外文文獻： 外文文獻： An overview of customer complaints in car rental activities from RomaniaAbstract An ever growing tourism w

4、ith a higher competitive market of services, the car rental segment is essential in the development of the tourist transport services, in order to fulfil and satisfy the mobility needs of the customers. The paper focuses

5、 on the identification of the most frequent complaints and the efficient management that can be implemented in order to minimize the negative impact that affects the car rental provider, and to effectively address the me

6、asures to regain the customer trust and brand loyalty.Key words: rent a car, brand loyalty, customer complaints, online customer feedback, tourism.1.IntroductionWorldwide, tourism represents 9% of the global GDP 2011, cr

7、eating 255 million jobs. It is estimated that the tourism industry will grow with a rate of 4% each year in the next 10 years. It is estimated that by 2022, about 328 million tourism jobs will be achieved, or 1 out of 10

8、 jobs worldwide will be in the field of tourism.Problems and advantages that renting companies show by respecting to other services, it is important to note that the loophole in legal support looks to be for this activit

9、y an increasing limitation for further enhancement.Car rental services has evolved greatly and diversified so that today it represents a world industry governed by rules and national and international legislation.Car ren

10、tals represents a main component in the tourism industry as more and more travelers are using the rental services as a preferred choice of mobility. The main reason that many tourists turn to car rental is that the car r

11、entals offer an increased mobility at an acceptable cost, in the frame of an extensive and continually expanding network of roads.2.Car Rental Complaints in EUThe rules applicable in this industry vary from state to stat

12、e, although it is desirable that in the near future a standardization of car rental contracts to be implemented so that the rental process to be harmonized globally.Within the most recent European Policy for Tourism, the

13、 competitiveness of the European tourism industry is directly linked to the image of Europe and to its perception, as a collection of sustainable and high-quality tourist destinations. In such context, improving the prof

14、ile of the European tourist destinations has become a main target. During the last years, the European Commission focused on the sustainable development of tourist destinations.A study published by the European Consumer

15、Centre (ECC-Net), initiated by ECC Barcelona, wants to offer a new perspective regarding base contracts made for rental cars, according to known customer complaints. The aim of this study is to evaluate the best car rent