景德鎮(zhèn)中小陶瓷企業(yè)產(chǎn)品設(shè)計(jì)與營銷創(chuàng)新研究.pdf

1、南昌大學(xué)碩士學(xué)位論文景德鎮(zhèn)中小陶瓷企業(yè)產(chǎn)品設(shè)計(jì)與營銷創(chuàng)新研究姓名：劉建彬申請學(xué)位級別：碩士專業(yè)：工商管理碩士指導(dǎo)教師：曹小秋20121215ABSTRACTIthas1700yearsofhistoryofthedeVelopmentonJingde之henceramlcUndertheimDactofmemarketeconomy，Jingde出ensetupofthousaJldsofsmaUandmediumsizedcer鋤ic

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8、mall鋤dmedium—sizedceramicenterpnseproductdesigIla11dmarketingi衄ovationmode，onthisbaSis，矗omthemeetmarketdemalld，theDursuitofcustomersatisfaction，buildcuStomerloyalty，1mproVethecorecompetitivenessofente印risesoffourmarketin