[雙語(yǔ)翻譯]旅游營(yíng)銷外文翻譯—城市形象對(duì)旅游吸引力的影響（以中爪哇省梭羅市為例）（原文）

1、IOP Conference Series: Earth and Environmental SciencePAPER ? OPEN ACCESSCity image towards tourist attraction (case in Solo, Central Java) examining city image of solo as tourist attractionTo cite this article: T Wiyana

2、 et al 2018 IOP Conf. Ser.: Earth Environ. Sci. 126 012200View the article online for updates and enhancements.This content was downloaded from IP address 183.167.173.222 on 15/10/2018 at 02:56Local cultural events featu

3、red in attracting a tourist visit must also have power in the life of the community. Taylor states [2] creative events are useful to boost and get attention from visitors. As an industry sector that offers fantasies

4、and feeds upon the imagination, belief, expectation and of people’s imagery, which in turn are reflected in consumer goods and experiences. How then that power can become energy for the growth and development of touris

5、m city of Solo. One thing that will never be abandoned is the spirit of Solo as a cultural interaction event that is the concept of the Solo cultural city. The cultural interaction event will always be the spirit of th

6、e ideal form search process. The purpose of this research is; (1)To analyze the influence of city image on the motivation of tourist visits to Solo.(2)To describe the impact of city image on the increasing trend of to

7、urist visits in Solo. (3) To explain the effect of City Image variables on the attraction of destinations in the city of Solo. 2. Literature Review 2.1. City Image Kotler and Getner state [1] destination image as a to

8、tal of view and impresses of a customer about the location. All of the information regarding the tourism object is constructed by such variables as product description, physical appearance, economic and political conte

9、xtual, history, and civilizations. According to Bigne et.al [3], destination image reflects as an important point in post consumption to behavior intention. Prayag and Ryan argue that three main factors in the format

10、ion of destination image are place attachment, overall satisfaction, and revisit intention [4]. In the tourism sector, research related to the destination image is needed because it is an important element in terms of

11、tourist visits. Cultural tourism has developed its offer based on cultural amenities, and museum facilities reflect local wisdom, religious and historical relations [5]. Seddighi and Theocharous states that destinatio

12、n image as known to influence visitor awareness, repurchase intention and to select the destination [2]. Key factor importance element: The concept of image has a guideline that the tourist destination image is the re

13、sult of the combination, cognitive-affective aspects of the destination image, structural elements, place brand, cultural events and selected cultural event brand [5]. The cognitive image is the first stage of a person

14、’s judgment of an object. It confirmed that the cognitive was formed earlier than the affective component. Also the cognitive component is a consumer feedback of their knowledge of an object. The cognitive image contai

15、ns a set of ideas about a tourist destination [6]. The affective image will occur after ideas and knowledge about tourist destinations in the cognitive process [6]. Affective aspect was judge from the feeling of touri

16、sts in assessing tourist destinations. In this case, the aspect in the form of affective image associated with feelings after visiting the tourist area in the city of Solo and the emotions of tourists from personal exp

17、erience that can affect the motivation to visit tourists. According to Klenosky[7], before tourist deciding to choose destinations, a person will have a more positive affective image of the tourist destination when t

18、he emotions evoked by the place coincide with their functional aspects. Lorenzini et.al., state [5] ,This offers an opportunity to develop differentiation in place brands, cultivating the image of the locations in whic

19、h events take place. Baloglu and McCleary state [5] that the process of forming tourist destination images and has proposed a model that takes into account two relevant determinants: stimulus factors, or functional v

20、ariables, which can be directly detected and / or measured (information sources); subjective factors, which refers to the incidentally observed psychological characteristics such as values and personality. The importan

21、t aspect of the destination image is an attitudinal construct consisting of the personal value of knowledge beliefs, feelings, and total impressions about an object. A person perception about a place is formed by one’s

22、 sum of beliefs, ideas, and impressions [7]. As a result, the destination image creates the perception and representation of a place. Friendly City 4 ‘From Research to Implementation For Better Sustainability’