移動互聯(lián)網(wǎng)對地方都市報的影響研究

1、 分類號 密 級 UDC 學(xué)校代碼 10497 學(xué) 位 論 文 題 目 移動互聯(lián)網(wǎng)對地方都市報的影響研究 英 文 Research into how mobile-internet format 題 目 influence

2、s metropolis newspaper in China 研究生姓名 郭 雪 吟 姓名 賀 子 岳 職稱 教 授 學(xué)位 博 士 單位名稱 武漢理工大學(xué)文法學(xué)院 郵編 430070 申請學(xué)位級別 碩 士 學(xué)

3、科專業(yè)名稱 新聞傳播學(xué) 論文提交日期 2015 年 5 月 12 日 論文答辯日期 2015 年 5 月 16 日 學(xué)位授予單位 武漢理工大學(xué) 學(xué)位授予日期 2015 年 6 月 答辯委員會主席 尹章池（教授） 評閱人 李銀波(副教授） 單波（教授） 指導(dǎo)教師 武漢理工大學(xué)碩士學(xué)位

4、論文 II Abstract The development of mobile-internet has caused great influences on metropolis newspaper in China. Under the influence of mobile-internet, the audience of metropolis newspaper constantly losing and the overa

5、ll sales of metropolis newspaper constantly declining. The majority of metropolis newspaper in China are facing the serious difficulties about survival and development in present.Therefore, analyzing the influence of mob

6、ile-internet on Chinese metropolis newspaper has important theoretical and practical significance for the transformation of metropolis newspaper in the new era. For these reasons, the dissertation will take the influence

7、 of mobile-internet on Chinese metropolis newspaper as the research object and take literature research, case analysis, questionnaire investigation and interview as the main research methods. Firstly, the living environm

8、ent of metropolis newspaper in the context of mobile-internet will be introduced, then the changes of the product forms of metropolis newspaper, the changes of production mode and development mode of metropolis newspaper

9、 will be analyzed in-depth. A comprehensive and systematic analysis about metropolis newspaper’s current situation and development trend under the background of mobile-internet will be presented. The first part of the

10、dissertation is the introduction part,which will expound the research status, research significance, research ideas and main research methods of the selected topic.Through collecting and analyzing related literature, it

11、can be found that the majority of literature pays more attention to the influence of the network media on newspaper industry.However, there are rarely studies on how mobile-internet effect the metropolis newspaper. Altho

12、ugh there are some related literature on this topic, they more focus on one aspect, not analyze the topic from a comprehensive and systematic perspective. In the second part, the dissertation will study metropolis news

13、paper’s living environment under the background of mobile-internet in China from four aspects which are technical environment, policy environment, industrial environment and audience environment. This part will lay the f

14、oundation background for analyzing the influence of mobile-Internet on metropolis newspaper in the following parts. The third part will mainly analyze the change of metropolis newspaper’s product forms under the backgrou

15、nd of mobile-internet, including wap-site, mobile phone newspaper, official microblogging, wechat, mobile app,two-dimensional code and cloud newspaper. The fourth part of this dissertation will systematically study the c