英格蘭南部丘陵地方旅游品牌的可持續(xù)發(fā)展【外文翻譯】

1、標(biāo)題：SustainabilityLocalTourismBringinEngl’sSouthDowns原文：Thispaperreptsonastakeholderconsultationexercisethatexaminedthetourismindustry’sperceptionofdevelopingalocaltourismbringschemewithintheSouthDowns’protectedareasinsou

2、theastEngl.Theresearchshowsthatsuchschemescouldofferpotentialbenefitsthatarerecognisablebythetourismindustrywhilehelpingtomeetthestatutyaimsoftheprotectedarea.Thepaperrecdstheperceptionsofsmalltourismbusinessestheirfears

3、awarenessoftourismimpactsperceptionsofsustainabletourismoflocalbringkeycriteriaconnectedtothefutureganisationofalocaltourismbringscheme.Theconclusionliststherecommendationsftheimplementationofalocalbringschemeincludinggr

4、assrootsstakeholderconsultationthatencouragesownershipparticipationinstitutionalframewksthatsupptcapacitybuildingtheimptanceofdevelopingcevalueswithinalocalbr.doi:10.2167jost652.0Keywds:tourismbringprotectedareassustaina

5、bilitystakeholderconsultationsmallmediumenterprisesSouthDownsIntroductionItiswidelyrecognisedthatthedevelopmentofsustainabletourismisessentialtothefutureofboththetourismindustrytheprotectedareas(DewhurstCeballosLurain199

6、6Eaglesetal.2002EuroparcFederation2001InternationalUnionfConservationofNature1994).Contemparytourismisacterisedbynumerouscollabativeinitiativesbetweendifferentstakeholdersthatincludeadiverserangeofgrassrootsinstitutional

7、acts(Vernonetal.2005).Theimptanceofcollabationpartnershipsfachievingsustainabledevelopmentwasarticulatedinthe1987BrundtlReptsubsequentlybecameenshrinedinLocalAgenda21.Increasingawarenessoftourism’senvironmentalimpactsrec

8、ognitionoftheresponsibilityoftourismbusinessesfthoseimpactshavebeeninfluentialfactsingrowingstakeholderparticipationintourismTourismBringSustainabilitySmallMediumBusinessesTheUK‘ethicalmarket’fgoodsservicesisnowwthoveran

9、estimated￡20billion(EthicalAgency2004)agrowingtrendthatisreflectedwldwide.Astermssuchasfairtradeganicethicalhavebecomemainstreamitseemsinevitablethatchangingconsumertastesshouldalsoaffectthetourismindustry(GoodwinHoney20

10、02Krippendf2001SwarbrookeTearfund2002Wheater1999).Yetwhilethecommercialadvantagesofmeetingtheneedsofthisgrowingmarkethavebecomeincreasinglyrecognisedbylargertourismbusinessesithasbecomeapparentthatsmallmediumenterprises(

11、SMEs)–suchasthoseintheSouthDowns–arelessawareoftheseopptunities(Carlsenetal.2001DepartmentfCultureMediaSpt19982000GoodwinHobsonNationalConsumerCouncil1997Vernonetal.2003).IntheUKonewayofrespondingtothechallengeofsustaina

12、bletourisminprotectedareashasbeenthedevelopmentoftourismbringschemesasapracticalsolutiontoengageSMEswhilemeetingtheneedsofagrowingnumberoftouristswhorequireabetterqualityme‘responsible’tourismexperience(CountrysideAgency

13、19992001DepartmentfCultureMediaSpt2000EnglishTourismCouncil2001aEnglishTouristBoard1998).Bringschemesfmpartofalargefamilyofenvironmentalschemesthatareinoperationwldwidecaninvolvecertificationaccreditationecolabellingbenc

14、hmarking(Font2002).Howeversuchschemeshavereceivedcriticismfbeingpublicsectledinitiativeswithlittlenoprivatesectinvolvementintheirdevelopmentimplementation.Furthertheyoftencauseconfusionfconsumersindustryalikeparticularly

15、withregardtothemeaningsignificanceofthebringaccreditation(AteljevicBramwellStevens2002Vernonetal.2005WldWildlifeFund2000).Thusthistraditionaltopdownapproachisgenerallyconsideredtobeinefficientwithpreviousinitiativesinthe