湖北省移動商務(wù)成熟度評價研究.pdf

1、華中科技大學(xué)碩士學(xué)位論文湖北省移動商務(wù)成熟度評價研究姓名：王文申請學(xué)位級別：碩士專業(yè)：管理科學(xué)與工程指導(dǎo)教師：張金隆20090521華中科技大學(xué)碩士學(xué)位論文華中科技大學(xué)碩士學(xué)位論文IIAbstractWiththedevelopmentofbothmobiletelecomtechnologyecommercethemarketofmobileecommerceisgrowingwithpromise.Becauseofhavingth

2、eacteristicofconvenientomnipresentthemobileapplicationhasquicklystartedtheupsurgewithinthewholewldbecomesoneofthemainstreampatternsofecommerce.Mobileecommerceisanewtechnologicalrevolutionwillbringnewhisticalopptunitiesfu

3、rbandevelopment.Mobileecommerceisacomplexsocialeconomicsystemthatdependsonmanyelements，suchaswkenvironmenthardwaresoftwaretechnologylogisticsfinancialpoliciescreditsystempersonneltraininguseradoptionsoon.Therefetheanalys

4、isevaluationofmaturitystatusofmobileecommerceisveryimptanttheresearchwillbehelpfulfgraspingtheoverallsituationofmobileecommerceunderstingthecurrentlevelguidingthefuturedevelopmentdirectionofmobileecommerce.InthispaperCMM

5、wasappliedtothefieldofmobileecommerce.Thoughanalysingtheacteristicsofthetechnologyapplicationsofmobileecommercethedevelopmentofmobilecommercewasdividedtofivematuritylevelsincludingimptinggrowingmaturingmaturestageofconso

6、lidationthematurephaseofinnovation.Alsointhepaperthemobileecommercematurityacteristicshowtoenhancethelevelweredescribed.Thenthepapercombinedtheexistingtheyofecommercemeasureestablishedindexsystemtoevaluationthematurityof

7、themobileecommerceindicatedfuzzycomprehensiveevaluationthatcouldcalculatethematuritylevelofmobileecommerce.FinallythepapercarriedoutadetailedanalysissurveydataonthestatusofmobileecommerceinHubeiProvince.Asanexamplethemat

8、uritylevelofmobileecommerceinHubeiProvincewasevaluated.ThenthepaperpointedoutthatmobileecommerceinHubeiProvinceisingrowingperiodcurrentlythemostanxioustoimproveistheenterpriseapplicationssecuritysystemsystemoflawsregulat