基于Webcall的網(wǎng)絡(luò)廣告精準(zhǔn)傳播系統(tǒng)設(shè)計(jì)與實(shí)現(xiàn).pdf

1、復(fù)旦大學(xué)碩士學(xué)位論文基于Webcall的網(wǎng)絡(luò)廣告精準(zhǔn)傳播系統(tǒng)設(shè)計(jì)與實(shí)現(xiàn)姓名：蔡瑋璆申請(qǐng)學(xué)位級(jí)別：碩士專業(yè)：軟件工程指導(dǎo)教師：戴開(kāi)宇；曹邦偉20090220ABSTRACTInternetbooststhecommunication，andcreatesamessofinformationaswellDuetosomereasonsjustlikeADaudiences’dispersivity。uncontrollabilityandf

2、atigue，nowadays，theinternetadvertisementper士ormsworseandworseTherefore，withthedisseminationconceptof匕士fectlVenessasGuidance，，，tochangetheoldtraditionalmethodste上easeInternetadvertisementandtocreateacompletelynewIllodehas

3、becometheconcernofinternetmedia上naccordancewiththecoreADconceptof“Effectivenessasbuldance”，thepaperdiscussed，basedondifferenttargetmarketsconsumptlonanddemands，howtoadoptprecisedisseminationprogramwhichadjustunconsciousl

4、yADreleasetoconsciouslyreleasetoattracttargetrecelverstoensureaudiencecanactivelypayattentiontothepreeiseADdlsseminationMoreover，itdesignedandputforwardaninternetdisseminationmode，whichistoinset“freecall，，codeontheintern

5、etwebsiteandtheWebCallsystem，whichcanbeprovidedforfreeThespecificcontentandmeaningareasf0110ws：lloco琊pleteflowthroughfreeWebCallwhichcanattracttargetaudiencesactivelypayattentiontotherelativeADand功ake2T。discussCRManalysi

6、smeth。dwhichcanprovideAcDclientrevisitbasedODthedatabaseofWebCall3ThroughtheframeworkandtestingofthesoftandhardflatformofinternetADdissemination，toproofthec。mmercialvalueofthenewmodebasedonusingofWebCallKeywordsInternetA